The Thirteen Reflections of Evil (also written as 13 Reflections of Evil) was a themed Disney Pin event. The storyline of the event features Chernabog, Maleficent, Queen Grimhilde, Jafar, Ursula, Cruella De Vil, Dr Facilier, Hades, Scar, Captain Hook, Queen of Hearts, Gaston, Oogie Boogie, Mickey Mouse, Minnie Mouse, Donald Duck, Goofy, Chip and Dale, and Figment.
The Evil Queen Grimhilde, while poring over her ancient spellbooks, discovers an incantation which, when spoken on Friday the 13th in the presence of a powerful supernatural object, would bring together thirteen of the most evil beings to ever exist across time and space. Using her Magic Mirror, she casts the spell, and succeeds in bringing together the thirteen villains. She manages to convince them to work together, and they begin to come up with nefarious plots. First, however, they break the mirror into thirteen shards, so that the spell can never be reversed.
Figment the dragon, overhearing their plans, alerts Mickey Mouse, who forms a team to counter the Thirteen Reflections of Evil, known as the Lucky Seven. Armed with enchanted objects, the Seven must gather the thirteen shards and reassemble the mirror, and send the villains back to their own times before it is too lae.
Behind the scenes
The Thirteen Reflections of Evil was a themed Disney Pin event held at Epcot in September of 2013.
The merchandise of the event consisted of Disney Trading Pins featuring the Thirteen Reflections and the Lucky Seven, as well as Pins featuring other villains who did not make the ranks of the Thirteen. Other, non-Pin merchandise was also created for the event, such as a replica of the Magic Mirror. The story of the event was told on the Disney web page for the event, as well as in an illustrated storybook available for purchase during the event. The event also featured stage shows starring the Thirteen Reflections, a silent auction, and a themed breakfast.